Your La Verne Chamber of Commerce is rallying the neighborhood to Shop Small by inviting the community to join us for “Shop La Verne Bingo” on Small Business Saturday. Small Business Saturday is an American shopping holiday held on the Saturday after Thanksgiving, during one of the busiest shopping periods of the year.

“The La Verne Chamber is thrilled to once again participate as a Neighborhood Champion for Small Business Saturday,” said Leah Skinner, executive director. “It is the small businesses that truly make our community unique. We encourage everyone to shop local year round, and Small Business Saturday is a great opportunity to show support for these hard-working entrepreneurs.  It just makes sense to support the local economy to ensure we have this great place to enjoy and raise families for generations to come.”

On Saturday November 24, we encourage you to shop local and play “Shop La Verne Bingo.” Whenever you find the Shop Small Button at one of the businesses listed on the Bingo Card, have the store manager or staff member sign inside the designated box. If you purchase any item at a business, you will get a signature in any of the (4)“Purchased Item Bonus Spaces. If you complete a standard BINGO (5 in a row); your name will be placed in a drawing for a chance to win $50 in in Gift Certificates from participating businesses. If you complete a blackout BINGO board, your name will be in a drawing for a chance to win $100 in Gift Certificates from participating businesses and other great prizes.

More than 88 million Americans shopped and dined local last Small Business Saturday. The aim of Small Business Saturday is to boost support of small businesses across the country and to act as a shopping alternative to BlackFriday and Cyber Monday.

American Express Small Business Saturday helps small businesses do more business. The first-ever Small Business Saturday took place on Nov 27, 2010. It encouraged people across the country to support small, local businesses. In 2011, the United States Senate unanimously passed a resolution of support for Small Business Saturday.  Over $14.3 billion has been spent at independent small businesses on Small Business Saturday.

Why go out of the community for your basic needs when you can shop right here in La Verne? Join the movement and support as many businesses in the community as possible and remember that when you shop small, it can lead to big things!